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Priced in rupees, not riddles.

Pay per reel, or hand us your socials on a monthly retainer. Every price shows GST at 18%, and below you can see exactly what it pays for.

Plans

Starter

Pay per reel. No commitment.

₹6,499/reel

+ 18% GST = ₹7,669/reel

Billed per order, no retainer

  • Hook and captions written for you
  • Edited, captioned and sound-designed reel
  • Delivered in 48 hours, ready to post
  • 2 revision rounds per reel
  • Order as you need (min. 4 reels per order)
  • You post it (or move to Scale and we do)

Scale

Most picked

Monthly retainer. We run your socials.

₹2,50,999/month

+ 18% GST = ₹2,96,179/month

≈ ₹8,367 per reel, all-in

  • 30 edited reels a month (7 a week)
  • 4 AI videos a month
  • 3 platforms or accounts, posted and scheduled
  • Daily comment and DM replies
  • Trend reels within 24h
  • Weekly hook testing
  • 3 revision rounds per reel
  • Weekly report and call

Custom

For bigger volume, more platforms or several brands.

Let's talk

Quoted on the same cost-plus basis, GST extra

  • More than 30 reels a month
  • 4+ platforms or multiple brands
  • AI video at volume
  • Long-form to short-form at scale
  • White-label for agencies

Starter is billed per order, in advance. Scale is billed monthly in advance: 2-month minimum, then cancel with 30 days' notice.

(01)Why it costs this

Where your money goes.

Our prices are cost-plus. We add up what it takes to plan, edit, post and manage your reels, then add a fixed margin of 30%. Nothing is padded, and here is the split.

One reel, four people.

A freelancer's rate covers only the edit. Ours covers the hook, the edit, the review, the post and the replies.

  1. 0120 min

    Strategist

    Researches the niche and writes the hook and script

  2. 0290 min

    Editor

    Cuts, captions, sound design and pacing

  3. 0330 min

    Us (founders)

    Review every cut, request fixes, approve

  4. 0430 min

    Social media manager

    Caption, schedule, post and reply to comments

About 3 hours of skilled work per reel, before strategy calls, reports and the tools we pay for.

Starter

₹6,499 /reel + GST

Scale

₹2,50,999 /month + GST · ₹8,367 per reel

What each plan's monthly price pays for, in rupees and share of price
Goes toStarterper reelScaleper month
Editing & productionFreelance editors cutting every reel, plus AI video production.₹1,20018%₹52,00021%
Creative direction & QAThe two of us: briefing, reviewing every cut, client calls.₹1,87529%₹71,25028%
Strategy & hooksNiche research, hook writing and monthly content plan.₹5008%₹4,1672%
Posting & communityScheduling, captions, comment and DM replies.₹00%₹11,2504%
Tools & softwareEditing suite, AI tools, music licences, scheduling and analytics.₹84113%₹31,95213%
Fees, taxes & reservePayment fees, income tax and a reserve so a bad month never hits your account.₹2,08332%₹80,38032%
Price (before GST)₹6,499₹2,50,999

Shares are rounded. Fixed costs (our time and tools) are spread over the work we take on each month.

Compare the plans.

What each plan includes
FeatureStarterScaleCustom
BillingPer reelMonthly retainerQuoted
Edited reelsMin. 4 per order30 / month30+ / month
AI videosAdd-on4 / monthAs needed
Platforms we post onNot included34+
Hooks and captionsYesYesYes
Posting and schedulingNot includedYesYes
Comment and DM repliesNot includedDailyDaily
Hook and format testingNot includedWeeklyWeekly
Trend reels within 24hNot includedYesYes
ReportsNot includedWeekly + callWeekly + call
Revision rounds per reel233
Price (before GST)₹6,499 / reel₹2,50,999 / monthQuoted
With 18% GST₹7,669 / reel₹2,96,179 / monthQuoted

Add-ons, à la carte.

Need a little more? Add these to any plan. Prices before GST.

  • Extra reel on Scale (hook from your monthly plan)₹5,999+ GST ₹7,079
  • Extra AI video₹13,999+ GST ₹16,519
  • Thumbnail pack (10)₹4,999+ GST ₹5,899
  • On-site shoot in Delhi NCR (half day)₹21,999+ GST ₹25,959

Money questions.

  • Why does a reel cost more here than with a freelancer?

    A freelancer's rate pays for the edit. Ours pays for four people per reel: a strategist writing the hook, an editor, our review and fixes, and a social media manager who posts and replies. It also covers the tools, music licences and reporting. The breakdown above shows the exact split.

  • Can you guarantee my reels will go viral?

    No one honest can. What we guarantee is the process: hook-first editing, consistent posting and monthly tests based on your numbers. That's what moves views over time, and our reports show you exactly what moved.

  • Is there a lock-in?

    Not on Starter: you pay per reel, order by order. Scale is a monthly retainer. We ask for 2 months to start, because the first month is learning your audience. After that, cancel any time with 30 days' notice.

  • Are prices inclusive of GST?

    Prices are shown before 18% GST, with the total including GST right beside them. You get a proper GST invoice every month.

(04)Start here

Make your feed unskippable.

Tell us where you post and what you want. We'll come back with a plan, sample hooks and a time for a 20-minute call.

We reply within one working day. Your details are only used to answer your brief (see our privacy policy).